Apple’s Mail Privacy Protection Will Force Relevance and Improve UX
Apple introduced a new Mail Privacy Protection feature that will force relevance and improve UX. Fear not—ERGO can help you navigate the evolving landscape.
Tips for Using Customers’ Data Without Creeping Them Out
Use your customers’ data to give them a better, more personalized customer experience—without going overboard and staying ethical.
Data as Content: Delivering Email Relevance at Scale
The amount of data out there can be overwhelming. But if used correctly—and smartly—it can bring about positive change and help us make more informed decisions.
3 Ways to Use Timing-Based Personalization
How to use data-driven timing to personalize your emails and garner more engagement with your customers.