Part IV: How to Build a Future-Proof Email Marketing Roadmap
The fourth post of a 5-part series on how email marketers can build a future-proof roadmap for success based on this new reality from ERGO’s CEO.
Part II: How to Build a Future-Proof Email Marketing Roadmap
The second of a 5-part series on how email marketers can build a future-proof roadmap for success based on this new reality from ERGO’s CEO.
Dynamic Content: Your Ticket to Personalization at Scale, Part 1
Take your email personalization beyond just using your customer’s first name with dynamic content and modular templates—while cutting down on marketing costs.
ERGO Wins Best in AI & Travel at MediaPost Email Insider Awards
The results are in! Proud of our team and partners on winning 3 Media Post Email Insider Awards for 2021.
Securing Your Privacy: The Shift to First-Party Data
What does it mean for businesses if tech giants say goodbye to third-party cookies? Check out our thoughts on the shift and what it will mean for internet privacy and 1:1 targeting.
Are You Afraid of the Dark Mode?
Spooky season is upon us, but is Dark Mode for emails really as scary as it seems? With its growing popularity and availability on mobile and web applications, we decided to take a deeper dive into what it is, who’s using it, and what it means for email marketing.
Hello Dark Mode, Old Friend: How to Optimize Emails for Dark Mode
Why Dark Mode is important in email design for Apple, Android or any device, plus tips on how to optimize for desktop and mobile when the lights go out.